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I think it's basically turning out to be a chicken and egg type deal. From what I understand, some of the major retailers require at least 2 titles from a creator before they will carry any of your products. So at this point Jim has to make a deceision about which has to come first, another title, which he can use the existing format to complete and be able to fully market both, or the background and creature packs which leaves him without part of the market covered on either.
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